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Songwriting Good To Great: The Business
Welcome!
Welcome and Overview! (3:39)
Module 1: Foundations
The Key To Finally Achieving Your Goals (10:47)
How To Get (And Stay) Disciplined (10:10)
My Evernote Songwriting Method (Part 1) (11:47)
My Evernote Songwriting Method (Part 2) (11:23)
Module 2: Setting Up The Business
Demystifying Copyright (6:07)
Protecting Your Songs (14:11)
Publishing Defined (7:18)
Understanding Revenue: Licensing and Roylaties (13:05)
The Four Steps To Creating Your Own Publishing Company (10:17)
Module 3: The Stages of Your Business and Archetypes
The Three Phases Of Your Songwriting Business (6:01)
The Four Songwriter Archetypes (10:31)
Discover Your Phase And Next Steps (Questionnaire)
Module 4: Build and Launch Your Network
Public Platform: Creating an Online Songwriter's Portfolio (11:02)
Public Platform: How To Get Attention (The Purple Music Cow) (8:38)
Public Platform: Starting and Growing Your Email List (5:15)
Public Platform: How a Fan Funnel Changes Everything (6:52)
Personal Pipeline: Creating your Dream 50 List (10:11)
Personal Pipeline: Tips and Best Practices For Reaching Out To Influencers (6:30)
Transform Your Email Inbox And Organize Your Pipeline With Streak (6:19)
Module 5: Creating Your Fan Funnel (Music Marketing 101)
A 30,000 Foot View Of Marketing (13:27)
The New Music Marketing Economy (10:06)
A Deeper Look At The Fan Funnel (7:08)
Breaking Down Some Fan Funnel Scenarios (8:51)
The Paid Traffic Fan Funnel Formula (10:06)
Module 6: Tying It All Together
Forging Partnerships (Publishing Deals And Record Deals) (15:08)
Beyond The Song (From StartUp To Success To Significance) (14:12)
Public Platform: How To Get Attention (The Purple Music Cow)
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